Architecture is about presence. A building should have maximum effects on its surroundings and enables a new relationship between its programs and its environment. It must be strong, but not blunt; not minimalist, but reduced to its essence.
Contemporary architecture embraces the quixotic pleasures and designed obsolescence of consumer culture by deploying special effects and their abbreviated temporalities. While the architecture of special effects yields to modernity a place in eternity, contemporary architecture claims for itself the moment of now.